Digital Marketing

A collection of 34 posts

Digital Marketing

Brand Experience Training

Qualtrics' Brand Experience (BX) resources include eBooks, research, and webinars. These materials help you learn about brand strategy, management, measurement, and growth.

Digital Marketing

Introduction to Digital Advertising

This course is about effectively engaging audiences with digital advertising across websites, mobile apps, streaming videos, and other types of content through programmatic technology, campaign planning frameworks, and the Google Ads self-serve campaign management platform.

Members only

Digital Marketing

Audience Fundamentals

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Digital Marketing

Multichannel Formats

Members only

Digital Marketing

Programmatic Technology

Members only

Digital Marketing

Campaign Planning

Members only

Digital Marketing

Campaign Management

Members only

Digital Marketing

Sponsored Ads in Healthcare

Members only

Digital Marketing

Digital Ad Strategy

Paid-members only

Digital Marketing

Ad Technology Hackathon

Members only

Digital Marketing

Digital Marketing Trends

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Digital Marketing

Inventory Management for Retail Media

Members only

Digital Marketing

Third-Party Ad Management Platforms

Members only

Digital Marketing

Digital Ad Spend Management & Marketing Analytics

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Digital Marketing

Digital Advertising Competitive Landscape

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Digital Marketing

Surging Display Ad Market Brings More Super Bowl Ads Online

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Digital Marketing

How Publishers are Gaining Share in a Growing Display Advertising Market

Members only

Digital Marketing

Measuring the Display Advertising Market Resurgence

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Digital Marketing

Stay Ahead of the Curve: Insights into Online Display Advertising's 2009 Growth

Members only

Digital Marketing

Using Plan Metrix and Comscore Data for Powerful Media Planning

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Digital Marketing

Uncover New Online Sales Opportunities

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Digital Marketing

Creative Advertising Insights

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Digital Marketing

How The Internet Was Won: Analysis of 2008 Presidential Campaign Online Display Advertising Strategies

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Digital Marketing

Who's Right?

Members only

Digital Marketing

The Rise of Free Web Analytics